GUEST ANALYSIS How well does Hotel Chocolat’s new website support its omnichannel proposition?

Hotel Chocolat recently launched a new website as part of a key strategic objective to improve their digital capabilities. Positioning itself as the “hedonistic chocolate” company, the British chocolatier and omnichannel retailer has always offered beautiful pages and some original functionality, but was let down by an unforgiving search tool (more…)

The post GUEST ANALYSIS How well does Hotel Chocolat’s new website support its omnichannel proposition? appeared first on InternetRetailing.